Business Plan (0)

“Your Fitness ”
Business Plan
Prepared May 2012
Contact Information
name
email
phone

Executive Summary

“Your Fitness” it is envisaged, will be the third extension of “The Muscle Shop” company’s development strategy. Extensive research over the last two years has gleaned information to suggest this project would be successful project. The new gym will create a personalized environment for both females and males, for all fitness levels, to pursue their sporting , competition and personal fitness goals. A special focus will be paid by creating heavy weight lifting capabilities and equipment for professional body builders. This new gym facility will serve people in Dublin ……. area which include …………., …………… and …………... The area has a some sports and fitness clubs, however ,”Your Fitness” has the
unique ability to cater to all the fitness level form, amateur to professional body builders , in a friendly atmosphere that ensures safety and professional guidance from our committed staff and members .
This plan will be used to define the scope of our services , as well as a means of gaining the necessary investments to open the facility. It will also be used on a continual basis in the evaluation of company’s mission, goals, and objectives.
“The Muscle Shop” was established in 2010 by M………. A……….. M………, has the added responsibility for the sports supplement shop, and the two web based shops www…………...ie and www………………..ie