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2009-05-09
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find out which psychological principles influenced the tendency to comply with a request. Right now, psychologists know quite a bit about these principles-what they are and how they work. I have characterized such principles as weapons of in- fluence and will be discussing some of the most important of them in this book. After a time, though, I began to realize that the experimental work, while nec- essary, wasn't enough. It didn't allow me to judge the importance of the principles in the world beyond the psychology building and the campus where I was examin- ing them. It became clear that if I was to understand fully the psychology of com- pliance, I would need to broaden my scope of investigation. I would need to look to the compliance professionals-the people who had been using the principles on me all my life. They know what works and what doesn't; the law of survival of the fittest assures it. Their business is to make us comply, and their livelihoods depend on it
Africa, for the Black race, that the insidious imposition of foreign rule on us, the looting of Africa’s natural resources by our colonial masters accorded us would be things of history. That is more than forty years ago. Unfortunately, the promise of independence has not been fulfilled. Today, Africa has become more desolate; there is more starvation, diseases and non-provision of essential services than when we got our independence. There are all kinds of wars in Africa than the rest of world put together. The majority of so-called Africans leaders want to stay in power until the day their bodies are put in the grave. Through buffoonery, utter mismanagement and downright stealing of the wealth of the masses, these leaders have so impoverished Africa that we are now nothing but a beggar continent. We beg for everything; we are more dependent on our colonial masters than when we received our independence from them
Letters Letters FORMAL, INFORMAL, TRANSACTIONAL TASK 1 Read the extracts and answer the questions. · Where are the extracts from? · What is the purpose of each letter? · How do they differ? · Which extracts are examples of formal letters? · How is the reader addressed in a formal letter? · What are the closing remarks for formal letters? · What is the salutation in a friendly letter? · How would you end extracts 1,2,3 ? · How would you begin the extracts 4 and 5? 1. Dear Mr Miller, I received your kind invitation to the reception. Unfortunately, owing to other commitments. I will be unable to attend ... 2. Dear Ralph, l just got your invitation to the company's event. l `m afraid I can't make it because I've a/ready made plans which l can "t change ... 3. Dear Sirs, I am writing to complain about the poor quality of the items which I received from your co
.. H: - Oh! Would you like to cash money-order? Have you got your passport with you? J: - Yeah, certainly. H: - Then, they'll cash your money order without fail. J: - Ok, I'll go to that counter and speak to clerk. Wait for me, please! Can you go and by tickets with me after this? H: - Certainly! Discuss the functions of post office H: - There are a lot of functions of post office. Of course, we have friends in different parts of the world, but it's really expensive to call them often. J: - Yes. Some people can use Internet, but not everyone is provided with it. So, then you can send letters... H: - Oh, yeah! It's really convenient! You can send even photos, is spite of the fact that the envelope is heavy. You can just send registered letter! J: - And if you don't know the exact address of addressee, you can send post restante letters. H: - And we can send even gifts for birthdays! Of course, it's not cheep, but it's better than
encourage international students to issue newsletters with their ideas valuable for developing education further, using the best from different systems. It could be the project of the century! Exchange programs with international scholars and students, especially those in education, can be very beneficial for both parties. WE are here and are ready to participate in educational projects designed to lead the USA in the first countries in the world. European educational system with its broad coverage of humanities, collective work, discipline, obligatory level of knowledge for an educated person can contribute to the American system of education. This new system of education can be a model for other countries to follow. It would be easier to live and understand each other in this shrinking world, in this global community. What Is Education For? Six myths about the foundations of modern education, and six new principles to replace them
for ourselves - ex. i pass the test (i’m smart), i fail the test (the test was stupid) The ultimate attribution error - combination of all the attributions - ex. THEY do something good - external attr. THEY do something bad - internal attr. WE do something good - internal attr. WE do something bad - external attr. 4. Mental heuristics Mental shortcuts help us to cope with the complex world by simplifying it and making judgements. The availability heuristics - we assess probability of an event based on it’s availability in memory - ex. i think my country will not succeed in the upcoming Olympics based on how they did in the last Olympics - events that occur in mind more easily are considered to be more likely to occur - the more easily we recall smthg, the more likely it seems Biases - we remember things based on how important or vivid the memories are
My standard response was to point out that since I wrote it right around the time the Internet bubble burst, many of the sites I used as examples had already disappeared by the time it was published. But I didn’t think that made the examples any less clear. Finally, in 2006 I had a strong personal incentive to update it. 1But as I reread it to see what I should change, I just kept thinking “This is all still true.” I really couldn’t find much of anything that I thought should be changed. 1 Halfoftheroyaltiesforthebookweregoingtoacompanythatnolongerexisted,anddoinganewedition meant a new contract—and twice the royalties—forme. If it was a new edition, though,somethinghad to be different. So I added three chapters that I didn’t have time to finish back in 2000, hit the snooze button, and happily pulled the covers back over my head for another seven years. 2000 2006
to have hallucinations, often about their ancestors. The researchers took blood samples from the monks before the ceremony and immediately after the monks reported seeing hallucinations. They found that serotonin levels had increased in their brains. Serotonin activated the hypothalamus and the frontal cortex resulting in hallucinations. They concluded from this study that sensory deprivation triggered the release of serotonin, which actually altered the way the monks experienced the world. The application of such research has improved the lives of many people, because drugs have been developed stimulating or blocking certain neurotransmitters. Psychologists however, consider the role of neurotransmitters on behavior, but do not solely rely on it to explain behavior. Brain technology has developed rapidly during the past century and is now used extensively in neuropsychology because it provides an opportunity to study the active brain
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