Product Presentation (0)

Lõik failist

Sarnased õppematerjalid

9

doc

The bodyshop

south coast of England. By 1978 the first overseas franchise is a kiosk in Brussels and by 1982 new shops open at a rate of two per month. In 1985, in its first year as a public company, The Body Shop sponsored posters for Greenpeace. A year later, it created an Environmental Projects Department of its own, while the first major campaign for The Body Shop is "Save the Whales" with Greenpeace, in 1986. The first Community Trade product for The Body Shop was a footsie roller, produced in 1986 by a supplier in southern India. This trade in footsie rollers has evolved into the current trade with Teddy Exports in India, one of our key Community Trade suppliers. By 1990, just one year after launching in the USA, there were 2,500 applications for a franchise, with demand for The Body Shop® products ever-growing, driven by expansion which saw the company trading in 39 countries within just fourteen years

Inglise keel

40

doc

Introduction of SCM

management. Cooper and Ellram [1993] compare supply chain management to a well-balanced and well-practiced relay team. Such a team is more competitive when each player knows how to be positioned for the hand-off. The relationships are the strongest between players who directly pass the baton (stick), but the entire team needs to make a coordinated effort to win the race. Below is an example of a very simple supply chain for a single product, where raw material is procured from vendors, transformed into finished goods in a single step, and then transported to distribution centers, and ultimately, customers. Realistic supply chains have multiple end products with shared components, facilities and capacities. The flow of materials is not always along an arborescent network, various modes of transportation may be considered, and the bill of materials for the end items may be both deep and large.

Kategoriseerimata

548

pdf

Cialdini raamat

no." New evidence is presented to ern Illinois mass killings. help readers identify their special e Added coverage of social influence vulnerabilities to various techniques effects in new technologies, such as of persuasion. persuasion resulting from on line banner ads and the subliminal presentation o Twice as many Reader's Reports- first-person accounts in which readers of odors. of previous editions describe how e Increased coverage of how compliance they've seen a principle work on principles work in other cultures. or for them. Reader's Reports have

Psühholoogia

104

pdf

THE CAPITALIST NIGER

place? I have already talked about the computer I am using to write this book. It was not produced or even sold to me by a Black person. Certainly, a few Blacks work for the Apple Coporation which produces and markets the Macintosh products. But before I came down to the basement, I had to turn on the electricity so that I could see. My children had pointed out to me that the filament for the electric bulb was invented by a Blackman. I said great. What happened to him? Where is the product he invented? Is he or his descendants collecting some form of royalty from this invention? What I see on the electric bulb is General Electric, a multi-billion dollar company involved in everything, including producing military products and owing the NBC-TV network. That is what I see on the bulb. If we could stop deluding ourselves. I have no doubt that the descendants of the original company are not my people. I am sitting here and looking at my nephew’s great stereo

Inglise keel

38

doc

Letters

- video is not in fact exclusive - poor quality of the photographs - membership has not arrived - your niece's disappointment  - you weren't able to get a refund despite the promise of a money-back guarantee and a suggestion of compensation. Organisation and cohesion: the letter should be well organised and the events told in a logical way, e.g. paragraph 1 - reason for writing paragraph 2, - reason for buying the product paragraph 3 - why you were unhappy with it paragraph 4 - what action you would like the shop to take. Range: the letter should use common expressions for writing about complaint and asking for compensation. Register: fairly formal. Target reader: the store manager who have a clear understanding of the problem and be sympathetic enough to wish to offer compensation. Accuracy: should not contain major errors that lead to misunderstandings or have a negative effect on the reader.

Inglise keel

580

pdf

CHANGE YOUR THINKING CHANGE YOUR LIFE

ccc_tracy_fm_i-xviii.qxd 7/7/03 3:22 PM Page iii CHANGE YOUR THINKING, CHANGE YOUR LIFE How to Unlock Your Full Potential for Success and Achievement B R I A N T R AC Y JOHN WILEY & SONS, INC. ccc_tracy_fm_i-xviii.qxd 7/7/03 3:22 PM Page i CHANGE YOUR THINKING, CHANGE YOUR LIFE ccc_tracy_fm_i-xviii.qxd 7/7/03 3:22 PM Page ii ccc_tracy_fm_i-xviii.qxd 7/7/03 3:22 PM Page iii CHANGE YOUR THINKING, CHANGE YOUR LIFE How to Unlock Your Full Potential for Success and Achievement B R I A N T R AC Y JOHN WILEY & SONS, INC. ccc_tracy_fm_i-xviii.qxd 7/7/03 3:22 PM Page iv Copyright © 2003 by Brian Tracy. All rights

Inglise keel

4

docx

Entry ticket week 39 - Ave Nurmeots

Entry Ticket Week 39 – Ave Nurmeots (62-130) 1. Why is it important to move beyond product innovation?  To be able to compete within the today’s marketplace (continued success and differentiation).  It is not enough anymore just to come up with an innovative product or its features. To achieve a bigger and more sustainable competitive advantage different types of innovations should be combined together. 2. Name an example of a company from the book, which has gone beyond product innovation –explain which of the 9 other types they have used?  I really liked the example of Microsoft reinventing integrated office tools. When I think about it in today’s context, it seems very logical – a lot of companies do that

Inglise keel

7

doc

Connecting Ideas Logically and Effectively

UNIT 6 Connecting Ideas Logically and Effectively The aim of the section is to assist you to produce an effective topic outline: a skeleton of your document. If this stage of the production process is done properly all you really need are the language control techniques to connect your ideas logically and effectively. If you have a well documented list of techniques to connect your ideas effectively the writing process is less formidable. You will want to know how to join similarities, compare and contrast certain facts, introduce the next topic, offer a supporting idea, or refer to previously presented facts. You will also need to know how to present different shades of argument to produce logically a recommendation you wish to make. This requires an ability to emphasise certain facts and 'bury' others. However, all facts need to be linked to give a logical flow. This unit will give you language practice in this important aspect of producing written docume

Inglise keel

Kommentaarid (0)