Äriplaan
shop. Our workers advise costumers if clients have problems or they want to know about
current trends. When client has her own vision which dress or costume she want then she
can put it down on the paper and it is possible to order she own designed dress. It is quite
expensive but it is thought to women who deserve more than medium Estonian ladies.
Main competitor
Main competitor is the Vero Moda. Vero Moda is also well konown trademark
and they offer too beautiful women´s clothes, but they are focused on evening dresses.
MARKETING AND SALES PLAN
Marketing strategy
Our marketing strategy is: satisfied clients are our best quality and friendly
employees. When a client leaves our business with a new dresses, costumes or shoes, she is
broadcasting our name and quality to the public. Most of our clients will be women who
want to career.
annaabi.ee 
