Ssubtiitrite lugemiskiirus
(MAYORAL 2001: 14)
The author refers to the lack of audiovisual translation norms in different
countries, since reading speeds "as done by Ivarsson (1992) and Screen Subtitling
Systems Ltd. (1998), are usually established in WPM, while the word length can
vary significantly for different languages, and the concept of `localization' only
copes with linguistic and cultural elements for the time being, and is thus not dir-
ectly related with the type of viewer". These comments are considered especially
appropriate in order to answer some of the research questions in mind, like the re-
lationship between CPS and WPM and their more than likely variation depending
on the language the reading speed calculations are made for.
Díaz Cintas (2008: 967) states that the famous "six second rule" can be trans-
lated in terms of CPS to values of 12, and proposes the equivalent interval in WPM
(between 140 and 150)
annaabi.ee 
