internet, to carry out a survey and an experiment. During the experiment the author visited several beauty salons and tested substitute treatments for classical facial treatment, e.g. microdermabrasion, ultrasound facial, superficial chemical peeling, Elsa Hjeronymus method, vacuum massage, to identify the performance of the treatments and their effectiveness. In addition, the author visited 20 different beauty salons to carry out a survey among working beauticians, giving them a prepared questionnaire. The questions covered the use and popularity of mechanical treatment and its substitutes among clients and beauticians, their effectiveness and cost rate. According to the survey, the most popular substituting treatments are chemical peeling and Elsa Hjeronymus method. These treatments are efficient and more comfortable, but they do not have an immediate effect. The research showed that most of the clients are satisfied with
tables drawn up for the analysis and the results of the questionnaire. Most of the material originates from the Internet. A major part of the information on legislation comes from the website of the Consumer Protection Board that includes an abundant selection of links. The information on emulsions and cream types mostly originates from the “Kosmeetiline keemia” electronic textbook prepared by L. Simisker for beauticians. Information on harmful substances originates from various blogs and websites devoted to natural cosmetics. The surveymonkey.com website has been used to conduct the questionnaire and the selection of creams is based on the face creams sold at the Selver, Maxima and Rimi supermarkets. The research has revealed that the percentage of daily users of face cream is quite high – 62%. However, most of the users do not examine the ingredients, but rather trust the recognition of the brand
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