Cialdini raamat
there seems to be something special about people who would take this normal ten-
dency too far. Just what kind of people are they? Unless I miss my guess, they are
not merely great sports aficionados; they are individuals with hidden personality
flaws: poor self-concepts. Deep inside is a sense of low personal worth that directs
them to seek prestige not from the generation or promotion of their own attain-
ments but from the generation or promotion of their associations with others' at-
tainments. There are several varieties of this species that bloom throughout our
culture. The persistent name-dropper is a classic example. So, too, is the rock-music
READER'S REPORT 5.3
From a Los Angeles Movie Studio Employee
ecause I work in the industry, I'm a huge flim buff. The biggest night of
B the year for me is the night of the Academy Awards. I even tape the shows
so I can replay the acceptance speeches of the artists I really admire. One of
annaabi.ee 
