There is no such thing as a totally sustainable tourism
Adventure Tourism Project Management
Madli Tuvike
There is no such thing as a totally sustainable tourism (Swarbrooke, 1999).
Tourism as one of the leading industries in the world is contributing to sustainable development
(Mintel, 2005). Tourism needs to cope with changing world and world order, also trends that are
occurring. Sustainable tourism is one rising industry in tourism market. Swarbroke (1999) and David
(2011) are suggesting that sustainable tourism and sustainability is taking wider part in tourism
industry. Moreover, Mintel (2005) states that tourism contribution to sustainable development is
being recognised increasingly by governments and international organisations. In addition, United
Nations World Tourism Organization (UNWTO, a.i.) states that tourism nowadays takes full
responsibility of impacts that it is making, such as current and future economic, social and
annaabi.ee 
