"Career and Employment" Homereading
madacademy.com) is a classic example of how to engage
with potential franchisees.
It lists the key messages that any would-be franchisee should look for: "a strong brand;
complete package of proven class and business materials; full range of professionally
developed marketing tools; on-going training and full support available every day."
MAD Academy is suited to people with a passion for music and a willingness to engage
with youngsters; a similar franchise opportunity is "Stitchclub" (www.stitchclub.co.uk)
which offers sewing skills for boys and girls. Launched in 2007, Stitchclub franchises
provide great flexibility since franchisees are only required to run classes for a minimum
of two afternoons and/or a Saturday morning.
That franchise businesses do not need to be a full-time commitment is a key reason for
their increasing popularity. At the other end of the franchise spectrum, Coffee Republic
offers franchise opportunities for those interested in a more traditional model
(www