Sexualisation of women in advertising
our society for too long.
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Are you not tired of us being portrayed only as sex objects, stupid, helpless and only
necessary as housewives, who cannot survive without a man?
Well, I am and I think it is time to take real action about this problem! We can’t let
the advertisers carry on without any moral responsibility. I understand that we live in
a very sexualized world, which means subsequently that sexual content dominates in
media. Due to this, we often just attempt to ignore sexist commercials. This is a huge
mistake however! This kind of attitude will maintain the sexism in advertisements.
An additional aspect of advertisements that strongly disturbs me is that the inclusion
of only stereotypically beautiful women who are mainly attractive in men’s eyes.
annaabi.ee 
