Cialdini raamat
Were you to find yourself in such a predicament, what could you do to over-
come the odds against receiving help? Because your physical abilities would be de-
teriorating, time would be crucial. If, before you could summon aid, you lost your
speech or mobility or consciousness, your chances for assistance and for recovery
would plunge drastically. It would be essential to try to request help quickly. What
would be the most effective form of that request? Moans, groans, or outcries prob-
ably would not do. They might bring you some attention, but they would not pro-
vide enough information to assure passersby that a true emergency existed.
If mere outcries are unlikely to produce help from the passing crowd, per-
haps you should be more specific. Indeed, you need to do more than try to gain
attention; you should call out clearly your need for assistance. You must not allow
bystanders to define your situation as a nonemergency. Use the word "Help" to