to work. Keep repeating to yourself, “Back to work, back to work, back to work!” People who achieve great financial success, either in their own businesses or working for other organizations, are people who very early develop a reputation for hard, hard work. There is a saying in business: “Everyone knows everything.” There are no se- crets. Everyone knows who works the hardest in every organiza- tion, and who doesn’t. There is no quality that will bring you to the attention of people who can help you faster than your developing a reputation for being one of the hardest-working people in your company. ccc_tracy_4_52-76.qxd 6/23/03 2:47 PM Page 66 66 ➤ CHANGE YOUR THINKING, CHANGE YOUR LIFE ■ START EARLIER, STAY LATER Napoleon Hill, the author of Think and Grow Rich, once told the
Contrary to the commonsense view, the evidence supports the contrast principle prediction. It is much more profitable for salespeople to present the expensive item first; to fail to do so will lose the influence of the contrast principle and will also cause the principle to work actively against them. Presenting an inexpensive product first and following it with an expensive one will make the expensive item seem even more costly as a result-hardly a desirable consequence for most sales organiza- tions. So, just as it is possible to make the same bucket of water appear to be OOGBE~T: P~OFE5SIONAL BEA~ER OF_ BAD ~ '(QU'RE FIRED!JJ ,.HIS IT'S NOT. BUT ~-- ___ _ _ _NEWS ____ ~G ~ CAN', WATCH HOW AND THEY I-fl.VE. BE
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