Cialdini raamat
but that the camp could not afford it. Aware that the only solution was to combine
resources, the boys pooled their money for the film and spent a very congenial
evening together enjoying it.
The consequences of these cooperative ventures though not instantaneous,
were nonetheless striking. Successful joint efforts toward common goals steadily
bridged the rift between the two groups. Before long, the verbal baiting had died,
the jostling in lines had ended, and the boys had begun to intermix at the meal ta-
bles. Further, when asked to list their best friends, significant numbers changed
from an earlier exclusive naming of in-group chums to a listing that included boys
in the other group. Some even thanked the researchers for the opportunity to rate
their friends again because they had changed their minds since the earlier evalua-
tion. In one revealing episode, the boys were returning from a campfire on a sin-