"iiiw" - 1 õppematerjal

Cialdini raamat

to recruit new members into the program. The men claimed that the program of- fered a unique brand of meditation (TM) which would allow us to achieve all man- ner of desirable things, ranging from simple inner peace to more spectacular abilities-to fly and pass through walls-at the program's advanced (and more ex- pensive) stages (see Figure 301).  WHIRRING ALONG IIIW ••*iiI._ I had decided to attend the meeting to observe the kind of compliance tactics used in recruitment lectures of this sort and had brought along an interested friend, a university professor whose areas of specialization were statistics and sym- bolic logic. As the meeting progressed and the lecturers explained the theory be- hind TM, I noticed my logician friend becoming increasingly restless