Cialdini raamat
For example, social scien-
tists have determined that such scarcity is a primary cause of political turmoil and
violence. Perhaps the most prominent proponent of this argument is James C.
Davies (1962, 1969) who states that we are most likely to find revolutions at a time
when a period of improving economic and social conditions is followed by a short,
sharp reversal in those conditions. Thus, it is not the traditionally most downtrod-
den people-those who have come to see their deprivation as part of the natural
order of things-who are especially likely to revolt. Instead, revolutionaries are
more likely to be those who have been given at least some taste of a better life.
When the economic and social improvements they have experienced and come to
expect suddenly become less available, they desire them more than ever and often
rise up violently to secure them
annaabi.ee 
