the principle of social proof, what would you do to use the same principle to make it likely that your shows would reduce the problem among those who watched? Who would you interview on-camera? Would any of them be troubled teenagers? Which questions would you ask them? 4. Describe a situation in your past in which you were tricked into compliance by some- one who counterfeited the principle of social proof. How would you handle a similar situation today? s. How does the photograph that opens this chapter reflect the topic of the chapter? CHAPTER Liking The Friendly Thief The main work of a trial attomey is to make a jury like his client. -Clarence Darrow 141 _ Chapter 5 LIKING
Lane. Fire and candles burned constantly in one room; the staff lodged in the others. It included men who made their life's work the specialty of unsealing diplomatic packets with such, deftness that they could be resealed without evidence of tampering; one such opener was J. E. Bode, father of John Bode, Jr. He regularly spent three hours on the dispatches of the King of Prussia, opening them and then re-sealing them with special wax and carefully counterfeited seals. Perhaps surprisingly in a bastion of human rights, its interceptions enjoyed full legality. The statute of 1657 that established the postal service declared outright that the mails were the best means of discovering dangerous and wicked designs against the commonwealth. Leases of 1660 and 1663, confirmed by the Post Office Act of 1711, permitted government officials to open mail under warrants that they themselves issued. They sidestepped this
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