Cialdini raamat
given a chance of unseating the president, had done poorly in the primaries. It
looked very much as though the most defeatable candidate, George McGovern,
would win the Democratic nomination. A Republican victory seemed assured.
• The break-in plan itself was a highly risky operation requiring the participation
and discretion of ten men.
• The Democratic National Committee and its chairman, Lawrence O'Brien,
whose Watergate office was to be burglarized and bugged, had no information
damaging enough to defeat the incumbent president. Nor were the Democrats
likely to get any, unless the administration did something very, very foolish.
Despite the obvious counsel of the previously mentioned reasons, the expen-
sive, chancy, pointless, and potentially calamitous proposal of a man whose judg-
ment was known to be questionable was approved. How could it be that intelligent,