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"Advertising" - 155 õppematerjali

advertising on Internet Advertising on the internet is a very populay way that companies use to advertise their products Firstly, The popularity of companies advertising their products on the Internet has grown rapidly over the past years because of the growth of the number of people using the internet.
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Erialane inglise keele konspekt

Software engineering Tarkvara tehnika. Sub.discliplines of software engineering. 1. Software requirements 2. Software design 3. Software develompment 4. Software testing 5. Software maintenance 6. Software configuration managment 7. Software engineering managment 8. Software development process 9. Software qengineering tools 10. Software quality Ex 1 1. analysing and defining the problem to be solved. 2. Desiging the program. 3. Coding. 4. Testing. 5. Training the users. 6. Dockumenting. 7. Obtaining feedback from user UML- united modeling language Algoritm- eeskiri mis tleb kuidas seda prorgammi kirjutada. Teine tund. protsessori- keskmine keel on assemble languages. Interpreted languages- tlgendamine. Declarated languages- kirjeldatakse programmi omadusi. Object- oriented class- based languages 1) multiple di...

Arvutiõpetus
40 allalaadimist
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Report Of Canada

Canada, Kärt Kalvet 8a Like Americans, Canadians tend to have high levels of disposable income . This disposable income drives the Canadian economy as consumers spend their excess wages on a variety of products and services. This creates demand for increased production and the development of new products, which also means more and better-paying jobs. Also like the United States, advertising has a major impact on Canadian consumer spending. Television is the number-one form of advertising in Canada. The nation's infrastructure is excellent and most of its factories and manufacturing plants are modern. In fact, Canada's transportation network is ranked as the best in the world by the World Economic Forum's Global Competitiveness Report. Canada has a variety of natural resources, including petroleum and natural gas, and a variety of metals and minerals. Over the past decade,...

Inglise teaduskeel
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Investment plan

It also looks at its key selling points and examines its commercial potential. This report will look at: · A description of the product · Its selling points · Ways in which the product is really new · Its target consumers and main buyers · Price which will attract the most buyers · Places where you can sell it · An advertising and promotion plan Discussion points 1. Our products are very big sunglasses. These are different. Their colour can be changed at any time. Most of sunglasses are with mirror glasses and UV- protection. People who have problems with their eyes can buy ,,+"or ,,­"sunglasses. Frames are decorated with different accessories like diamonds and pearls. 2. Selling points: · Very big ones · Their colour can be changed at any time · Ideal for a sunny day...

Inglise keel
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Takashi Murakami

Art, Los Angeles, CA; Brooklyn Museum, Culture, Moscow, Russia Brooklyn, NY; Museum für Moderne Kunst, 2008-"For What You Are About to Receive," Frankfurt, Germany Gagosian Gallery, Moscow, Russia "Tranquility of the heart, torment of the flesh -- "Encounters," Pace Beijing, Beijing open wide the eye of the heart, and nothing is "Agency: Art and Advertising ," McDonough invisible," Gagosian Gallery, New York, NY Museum of Art, Youngstown State University, Youngstown, OH "Kaikai Kiki Artists," Kaikai Kiki Gallery, Tokyo, Japan Tööd My Lonesome Cowboy ARTIST: Takashi Murakami MATERIALS: Medium oil, acrylic, fiberglass, and iron SIZE: 100 x 46 x 36 in...

Kunst
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The USA

They are created to serve limited political functions, not to be the center of social life. New York City. It is the biggest city in America, with 7 million people. Although it is not the capital it has always been the cultural center of the whole country. America's largest publishing houses and TV networks have their headquarters in New York. Maddison Avenue is the advertising center and Fifth Avenue is the fashion center of America. Broadway is where theater plays are tried out and made a success or faliure. The New York Stock Exchange, located on Wall Street, is the financial center of America. The heart of New York is Mannhattan Island. Since the fall of the Twin Towers which were part of the World Trading Center, the Empire State Building is once again the highest building in the city....

Inglise keel
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Inglise keele kodulugemine teemal: Mass Media

Why is mass media so attractive to people? Mass media holds a kind of mystique in the minds of the people. It is because the communication is designed in such a way that it appeals to a larger demographic segment. The test of a good mass communication marketing drive is to see if it gets the people talking. If it does, then not only does it mean that the advertising drive has been successful, but the organization in charge of the mass communication is also getting publicity by the word-of-mouth channel! Mass Media Influence It is hard to argue with the fact that mass media has a compelling effect on the human mind. Especially on minds which are more impressionable. For example, the mass media influence on children is understandably higher than it is in adults. So how exactly does mass media influence us? Mass Media Influence on Youth...

Inglise keel
34 allalaadimist
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"Marketing"

Marketing activities include "inbound marketing," such as market research to find out, for example, what groups of potential customers exist, what their needs are, which of those needs you can meet, how you should meet them, etc. Inbound marketing also includes analyzing the competition, positioning your new product or service (finding your market niche), and pricing your products and services. "Outbound marketing" includes promoting a product through continued advertising , promotions, public relations and sales. The essence of marketing is to understand your customers' needs and develop a plan that surrounds those needs. Let's face it anyone that has a business has a desire to grow their business. The most effective way to grow and expand your business is by focusing on organic growth. You can increase organic growth in four different ways. They include: · Acquiring more customers · Persuading each customer to buy more products...

Inglise keel
37 allalaadimist
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Turunduse eksam

Turunduse olemus: Turundus ehk marketing sai oma nime turu järgi, kus vanasti toimusid kauba vahetused raha või teiste toodete vastu linna keskel oleval turuplatsil. Turundus tähendab firma juhtimist turust lähtuvalt. Hõlmab turu-uuringuid, toote kujundamist, turunduskanalite valikut, hinnapoliitikat, reklaami, müüki ennast jpm. Ajalooliselt on levinumad kolm turundustõlgendust: · Turundus kui kaubandustegevuse organiseerimine · Turundus kui kaupade realiseerimise organisatsiooniliste, tehniliste ja kommertsfunktsioonide süsteem · Turundus kui tootmise juhtimise turukonseptsioon Turunduse 5 põhialust · Kõige tähtsam on tarbijakesksus; · Tarbijad ei osta toodet, vaid probleemilahendust; · Turundus on liialt oluline jätmaks see üksnes turundusosakonna mureks; · Turud on heterogeensed; · Turud ja tarbijad on pidevas muut...

Turundus
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Keelefilosoofia raamat

Philosophy of Language Philosophy of Language: a Contemporary Introduction introduces the student to the main issues and theories in twentieth and twenty-first-century phi- losophy of language, focusing specifically on linguistic phenomena. Topics are structured in four parts in the book. Part I, Reference and Referring, includes topics such as Russell's Theory of Descriptions, Donnellan's distinction, problems of anaphora, the description theory of proper names, Searle's cluster theory, and the causal­historical theory. Part II, Theories of Meaning, surveys the competing theories of linguistic mean- ing and compares their various advantages and liabilities. Part III, Pragmatics and Speech Acts, introduces the basic concepts of linguistic pragmatics, includes a detailed discussion of the problem of indirect force and surveys approaches to metaphor. Part IV, new to this edition, examines the four theories of metaphor. Features...

Filosoofia
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Lõputöö. ratsaklubi avamine

Were done following calculations: Minimal effective frequency Mistakes in choices In the process of completing settled goals were formulated following strategies: Substituting highly qualified coach with experienced student gives the possibility to reduce the expenses on salary and with additional training of the student provides an expert for the business in the future Active advertising campaign helps to compensate the drawback of work after the season Inclusion of sponsors helps to reduce prices of services and attracts more customers. Also helps to broaden the range of services. First-rate service helps the clients to relax which is very important when working with horses. Also helps to reach the goals that were set (good mood,...

Ettevõtlus alused
69 allalaadimist
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"chemical element Neon"

NEON Symbol: Ne Atomic number: 10 Date of Discovery: 1898 Discoverer: Sir William Ramsay Name Origin: Form the Greek word neos (new) Uses: lighting Obtained From: liquid air Respected teacher, classmates today I am going to speak about a chemical element neon. it will take me about 2-3 minutes. I am going to talk about Neon's history extraction physical properties chemical properties uses health effect Neon is the chemical element that has the symbol Ne and atomic number 10. Neon was discovered in 1898 by British chemists William Ramsay (1852-1916) and Morris Travers (1872-1961). It occurs naturally in the atmosphere, but only in very small amounts. Extraction Neon can be obtained from air by fractional distillation(murdosaline destilatsioon). The first step in fractional distillation of air is to change a container of air to a liquid. The liquid air is then allowed to warm up. As the air warms, each element in air changes...

Inglise keel
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Reklaamiteooria

( , , ..), , , , , . , . , «», . ­ , , ­ . . : « . , . ». 1473 - - . XVII «». 1629 - . 1631 - « ». 1787 - « » , . 1841 - . 1899 - , 1 , «.. » (N.W.Ayer & Son), National Biscuit Company. : 1894 - Agate Club 1906 - Advertising Club - 1912 - American Association of Advertising Agencies (AAAA) 1920 - , . 1941 - . 1955 ­ : - - - - - ­ , . "P" , : (product), (price), (place), (promotion). ( ). ­ . , . , , , , , , , . , , , , . . 1) . . , ( ). . , , , . 2) . , . . , . . ( )...

Reklaam ja imagoloogia
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Ainetöö: Varude arvestus

Kulusse kantakse siis, kui see müüakse. (8) 6. VIIDATUD KIRJANDUS 16 1. J.Tikk. Finantsarvestus. Tallinna: Valgus, 2003. 2. Kikas Evi. Raamatupidaja assistent: I tase, Teine trükk. Tallinn: Raamatupidaja.ee OÜ, 2006 3. Vabariigi raamatupidamisarvestus. Tallinn: SKY Laser Advertising Group, 2004. 4. Kikas Evi, Mare Treumann. Raamatupidamise sise- eeskirjade koostamine: kommenteeritud juhend. Tallinn: Agitaator, 2003. 5. Mare Treumann, Raamatupidamise kontoplaan: kontode kirjeldus koos kommentaaridega. Tallinn: Estrada kirjastus, 2002. 6. https//www.riigiteataja.ee/ert/act.jsp?id=12759240 16.mai 2007.a, kell 15.00 7. http://raamatupidaja.ee/154604art/ 15 . mai 2007. a, kell 09.53 8. Konspekt...

Arvestuse alused
388 allalaadimist
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All forms of media

- Can lead to wrong perceptions - unrest - Panic Examples: Radio Television Newspapers Booklets Posters Flyers/leaflets Loud speakerannouncements Miking Videos/Films Press kits Media guides Town criers Gong gong beater Typical Materials Typical Formats Development and use of logos, leaders' statements National addresses by presidents and other high-level officials Publicity for NIDs by celebrities, including goodwill ambassadors Press conferences Newspaper editorials Public advertising : calendars; banners; billboards Promotional materials: t-shirts, hats, banners, bags, and pens Announcements via megaphones, microphones, loud speakers Different radio/TV formats (interviews, success stories/footage from countries, phone-in questions or reports from the field, talk shows, guest of the week, press conferences, panel discussions; advertisements) Broadcasting/posting of basic information on NIDs (what, when, who, why) News coverage of NIDs preparations and implementation...

Inglise keel
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Report 2, English

Lower prices Secondly, I would suggest slightly lowering our prices and letting the public know of it. We should grow a reputation as a company that is not trying to rob their clients of their money. This would be a great advertisement for the shop and would boost our clientele, making up for the little lost from the lower prices. Advertising campaigns Finally, we should start an advertising campaign. We should invest a good sum of money into it as without people hearing about our shop, we cannot grow. A good idea would be to think of an idea or a motto for our shop that people would remember us by. As our company is fairly small, we should start with newspaper and internet ads. Conclusion To sum up, I believe that if we put some of these suggestions into practice, we will be able to make the shop more profitable....

Inglise keel
136 allalaadimist
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Suurbritannia ühiskond ja kultuur konspekt

Complaints regarding invasion of privacy are dealt with by the Press Complaints Commission (PCC). - In other words the press regulates itself. BBC - Just as the British Parliament has the reputation for being the "the mother of parliaments", so the BBC might be said to be the "mother of information services." BBC does not favour any politic views. It doesnt depend on advertising or government for its income. Televison: Organization In terms of the size of its audience, television has long since taken over from Radio as the most significant form of broadcasting in Britain. When commercial television began, it was feared that advertisers would have too much control over programming an that the new channel would exhibit all the worst features of tabloid journalism. Over the years, however, these fears proved to be unfounded. 33...

Suurbritannia ühiskond ja...
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Fay Weldon, Powerpoint

It is not clear whether she had her first son during this marriage or earlier. § Raising her son as a single mother, she looks back on her twenties as times fraught with "odd jobs and hard times." She worked on the problem page of the Daily Mirror and then as a copywriter for the Foreign Office. She then embarked on an extremely successful career as an advertising copywriter becoming famous for her slogan 'Go to work on an egg'. § At 29 she met Ron Weldon, a jazz musician and antiques dealer.They married and had three sons, the first of whom was born in 1963. It was during her second pregnancy that Weldon began writing for radio and television. Work § In 1967, she published her first novel "The Fat Woman's Joke". § For the next 30 years she built a very successful career, publishing over...

Inglise kirjandus
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Inglise keele Eksam

tõsised ebasoovitavad kõrvalmõjud - serious adverse side-effects 15. haiguskindlad teraviljasordid - infection-resistant crops 16. sularahaautomaat - cash dispenser 17. varuosade tootjad - component manufacturers 18. geneetiliselt muundatud toiduained - genetically modified foods 19. müügipindade suurendamine - increasing outlet size 20. toetama sisemaist turismi - to support domestic tourism 21. kohapeal tarbimiseks - for consumption on the premises 22. kulutused reklaamile - advertising expenditure 23. kasvuhoonegaaside eritumine - emissions of greenhouse gases 24. töötatööliste protsent - unemployment rent 25. konkurentsivõime edendamine - to encourage competitiveness 26. riigikaitse ja sotsiaalkindlustus - national defence and social insurance 27. kulutused korrakaitsele - spending on security 28. koolituste ja kutseõppeprogrammide pakk - training and vocational education pack 29. looduskaitsealad ja metsapargid - conservations and forest parks 30...

Inglise keel
168 allalaadimist
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Pure Competition

· Produces differentiated products · In marketing, product differentiation (also known simply as "differentiation" is the process of distinguishing a product or offering from others, to make it more attractive to a particular target market. This involves differentiating it from competitors' products as well as one's own product offerings Product essentially the same as another: a product or service that differs from its rivals only in packaging or advertising (clothing, furniture, books) Limited control over prices ex. retail trade, dresses, shoes Nonprice competition - a selling strategy in which firms try to distinguish their product or service on the basis of attributes such as design and workmanship (product differentiation) ­ Focuses mostly on advertising, brand names, and trademarks · Firms can easily enter or leave this market, although not as easily as firms in a purely competitive market....

Micro_macro ökonoomika
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Monopoly

" ­ No seller (or buyer) has the ability to influence the market price. In most markets, at least one or more of the conditions required for pure competition are violated. This gives sellers or buyers the ability to influence the market price and allocation of resources Pure competition results in an optimal allocation or resources given the objective of an economic system to allocate resources to their highest valued uses or to allocate relative scarce resource to maximize the satisfaction of (unlimited) wants in a cultural context. Pure competition is the ideal that is be benchmark to evaluate the performance markets. The economic theory of · monopolistic competitive markets, · oligopoly and · monopoly is used to suggest the nature of problems that may exist wh...

Micro_macro ökonoomika
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