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from others and with that info the company can start advertising their product
Outdoor advertising
Outdoor advertising includes various types of promotional displays, from highway billboards to transit
posters, all designed towards communicating a message to the public.
Firstly, an outdoor advertisement has to stand out from others in order to catch people's eye.
Secondly,the location of the advertisement has to be where people can see it. Strategically
placed outdooradvertising guarantees substantial exposure for very little investment. This
makes outdoor advertising very cost-effective.
Thirdly, in some ways, outdoor advertising can be one of the cheapest way to advertise, next to TV, radio and
the Internet, and also one of the most effective.
In conclusion, a well located and designed easy to understand outdoor advertisement can be very effective at a
low cost.
Hidden ways of advertising