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Dictionary all marketers are liars - sarnased materjalid

profit, stus, margin, fair, endid, udlust, consumer, spread, demand, tajad, detav, reklaam, fact, purchase, fraas, komme, phrase, asetsemine, punch, profitable, ennustus, prospect, path, monoliit, raselt, marsruut, persuade, tulv, overwhelmed, mber, kraanid, tungivalt, pealsed, spouse, hene, refer, viitama, soti, gija, sikiri, skeptitsism, section
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All Marketers are liars- töölehed

2. Estate- kinnisvara, seisus, omand, varandus, pärandus 3. Specs- prillid 4. Spouse- abikaasa, abielupaar 5. Long- simmering- pikaajaline 6. Obvious- ilmne, selge, ilmselge 7. Pleasure- rõõm, mõnu, nauding 8. Claim- rahulik, vaikne, tasane 9. Accidental- juhuslik, ebaolulin Lk 6 1. Icnoclastic- pildirüüstaja, tõekspidamiste ründaja 2. Typo- kirjaviga, näpukas 3. Nondescript- raskesti kirjeldatav, ebamäärane 4. Oddball- veidrik 5. Quirkiness- kiirus, kärmus, nobedus 6. Consumer sale- tarbija käive 7. Measurable- mõõdetav, mõõdukas 8. Commodity- kaup, tarbeaine 9. Profitable- kasutoov, kasulik, tulus 10. Plenty- rohkus, küllus, ohtrus Lk 7 1. Sustain- ülal hoidma, toetama, kinnitama 2. Deluge- uputus, tulv 3. Compelling- sundiv, vastupanematu 4. Convet- himustama 5. Durability- kestvus, vastupidavus, püsivus Lk 8 1. Ridiculous- naeruväärne, ülepingutatud 2. Adequate- adekvaatne, piisav, vastav 3. Fraction- murd, murdosa 4

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All Marketers are liars

Marketers didn´t invent storytelling. They just perfected it. We tell ourselves stories, because we´re superstitious. Stories are shortcuts we use because we ´re too overwhelmed by data to discover all the details. We tell stories about products, services, friends, job seekers and sometimes even the weather. We tell ourselves stories that can´t possibly be true, but believing those allows us to function. Marketers are a special kind of liars. Marketers lie to consumers because consumers demand it. Some marketers to it well, others pretty bad. Sometimes the stories help people get more done, enjoy life more and even live longer. Other times, when the story isn´t authentic, it can have significant side effects and consumers pay the price. Truly great stories succeed because they are able to capture the imagination of large and important audiences. A great story is true. Not true because it´s factual, but true because it´s consistent and authentic. Great stories make a promise

Inglise keel
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Upstream Intermediate B2 - Teacher book

;P ulJbijlg lsBN 978-1-8432s-569-7 Illllll]ililil]t llll ||||rl 9 x781843x255697x Conlenls UNI T1 househol d & appl i ances; dw el l i ngs ln Searchof the Perfect My Home is my chores;colours& rooms;home H ome(mul ti pl choi e ce) Castle(pp. 5-19) safety TheCharmingPast:Blarney Castle- Du

inglise teaduskeel
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Inglise keele õpik

;P ulJbijlg lsBN 978-1-8432s-569-7 Illllll]ililil]t llll ||||rl 9 x781843x255697x Conlenls UNI T1 househol d & appl i ances; dw el l i ngs ln Searchof the Perfect My Home is my chores;colours& rooms;home H ome(mul ti pl choi e ce) Castle(pp. 5-19) safety TheCharmingPast:Blarney Castle- Du

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CHANGE YOUR THINKING CHANGE YOUR LIFE

She became a new person completely. All the attention in the hospital and afterward made her feel valuable, important, and truly loved by her family. The attention and acclaim she received from members of the med- ical profession built her self-esteem and self-respect even higher. She became a genuinely positive, confident, outgoing woman, highly articulate, well informed, and very much in demand as a speaker and authority in the medical profession. All memory of her negative childhood had been wiped out. Her feelings of inferiority were wiped out as well. She became a new person. She changed her thinking and changed her life. ■ THE BLANK SLATE The Scottish philosopher David Hume was the first to propose the idea of the tabula rasa or blank slate. This theory says that each per-

Inglise keel
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Upstream B2 teacher

;P ulJbijlg lsBN 978-1-8432s-569-7 Illllll]ililil]t llll ||||rl 9 x781843x255697x Conlenls UNI T1 househol d & appl i ances; dw el l i ngs ln Searchof the Perfect My Home is my chores;colours& rooms;home H ome(mul ti pl choi e ce) Castle(pp. 5-19) safety TheCharmingPast:Blarney Castle- Du

Inglise keel
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Christopher Vogler The Writers Journey

THE W R I T E R ' S JOURNEY M Y T H I C STRUCTURE FOR W R I T E R S THIRD EDITION CHRISTOPHER VOGLER S C R E E N W R I T I N G / W R I T I N G Christopher Vogler explores the powerful relationship between mythology and storytelling in his clear, concise style that's made i this book required reading for movie executives, screenwriters, playwrights, fiction and non-fiction writers, scholars, and fans of pop culture all over the world. Discover a set of useful myth-inspired storytelling paradigms like "The Hero's Journey," and step-by-step guidelines to plot and • character development. Based on the work of Joseph Campbell, The Writers Journey is a must for all writers interested

Ingliskeelne kirjandus
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Upstream intermediate b2 teacher's book

;P ulJbijlg lsBN 978-1-8432s-569-7 Illllll]ililil]t llll ||||rl 9 x781843x255697x Conlenls UNI T1 househol d & appl i ances; dw el l i ngs ln Searchof the Perfect My Home is my chores;colours& rooms;home H ome(mul ti pl choi e ce) Castle(pp. 5-19) safety TheCharmingPast:Blarney Castle- Du

Inglise keel
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The 4-Hour Body - An Uncommon Guide to Rapid Fat-Loss, Incredible Sex, and Becoming Superhuman - Timothy Ferriss

The Meatless Machine I: Reasons to Try a Plant-Based Diet for Two Weeks The Meatless Machine II: A 28-Day Experiment BONUS MATERIAL Spot Reduction Revisited: Removing Stubborn Thigh Fat Becoming Brad Pitt: Uses and Abuses of DNA The China Study: A Well-Intentioned Critique Heavy Metal: Your Personal Toxin Map The Top 10 Reasons Why BMI Is Bogus Hyperclocking and Related Mischief: How to Increase Strength 10% in One Workout Creativity on Demand: The Promises and Dangers of Smart Drugs An Alternative to Dieting: The Bodyfat Set Point and Tricking the Hypothalamus ACKNOWLEDGMENTS PHOTO AND ILLUSTRATION CREDITS INDEX TIM'S DISCLAIMER Please don't be stupid and kill yourself. It would make us both quite unhappy. Consult a doctor before doing anything in this book. PUBLISHER'S DISCLAIMER

Inglise keel
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Logistika õpik

Eesti Rahvusraamatukogu digitaalarhiiv DIGAR Eesti Rahvusraamatukogu digitaalarhiiv DIGAR Ain Tulvi LOGISTIKA Õpik kutsekoolidele Tallinn 2013 Eesti Rahvusraamatukogu digitaalarhiiv DIGAR Käesolev õppematerjal on valminud „Riikliku struktuurivahendite kasutamise strateegia 2007- 2013” ja sellest tuleneva rakenduskava „Inimressursi arendamine” alusel prioriteetse suuna „Elukestev õpe” meetme „Kutseõppe sisuline kaasajastamine ning kvaliteedi kindlustamine” programmi „Kutsehariduse sisuline arendamine 2008-2013” raames.

Logistika alused
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GETTING TO KNOW THE TOEFL

CHAPTER 1 GETTING TO KNOW THE TOEFL WHAT IS THE TOEFL? The TOEFL is a comprehensive English language examination required by more than 3,000 colleges and universities in the United States, Canada, and other parts of the world. In addition, foreign born professionals frequently need a TOEFL score for certification to practice their profession in the United States or Canada. The TOEFL is a timed test that consists of the three sections listed here. THE TOEFL Section 1 Listening Comprehension 50 questions 35 minutes Part A Statements 20 questions Part B Short Dialogs 15 questions Part C Minitalks and Extended Conversation

Inglise keel
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Reklaaamipsühholoogia konspekt

· 1953 Karl Hovland's model Exposure Attention Comprehension Acceptance Retention (talletamine, mäletamine) (Behavioral) Change (Communication and Persuasion, 1953) Hovland: "uinumisefekt" 1949, sõnumi "allika usaldusväärsus" kui olulisim tegur Hoiaku muutmisel/muutumisel 1951 · 1961 R. J. Lavidge, G. A. Steiner'i mudel: teadlik/tahtlik mõtlemine (conscious thinking) emotsioonid/tunded hoiaku muutus otsus · 1957 Festinger'i kognitiivse dissonantsi teooria: Inimene püüdleb/taotleb tunnetuslikku kooskõla/järjepidevust (cognitive consistency) ja satub segadusse, kui ebakõlad ilmnevad tema uskumuste/tõekspidamiste ja reaalstelt kogetu/tajutu vahel. Kui inimene sooritab ostu ja hiljem saab teada, et see kaubamärk on kahtlase väärtusega, siis ta kas on õnnetu v silub dissonantsi suhtumise muutmisega: hakkab ostu õigustama. Festingeri katse: Ees oo

Reklaamipsühholoogia
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Cialdini raamat

_. _ INTRODUCTION My purpose was to observe, from the inside, the techniques and strategies most commonly and effectively used by a broad range of compliance practitioners. That program of observation sometimes took the form of interviews with the prac- titioners themselves and sometimes with the natural enemies (for example, police bunco-squad officers, consumer agencies) of certain of the practitioners. At other times, it involved an intensive examination of the written materials by which com- pliance techniques are passed down from one generation to another-sales man- uals and the like. Most frequently, though, it took the form of participant observation. Partici- pant observation is a research approach in which the researcher becomes a spy of sorts

Psühholoogia
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Artikli kokkuvõte akadeemilises inglise keeles „Understanding the Internet of Things (IoT)“

To meet the needs of customers, globalisation of business models is likely required, supporting collaboration of service providers and mobile operators worldwide. A new array of commercial models is becoming more important, like the B2B2C where the service is sold by another business with an end-user base. Customer charges are likely to be associated with service value instead of usage, making connectivity an element of the service, and therefore not being visible for the consumer. Mobile operators should avoid becoming mere merchandise by boosting the potential of their networks for value added services to become a part of a US$ 422.6 billion industry. One of the latest innovations is the ability to remote provisioning of IoT devices used in hazardous locations, by using an embedded sim which takes away the need to access the sim physically. Mobile networks might have to be upgraded to recognize services in order to be able to provide the necessary bandwidth

Akadeemiline inglise keel
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Inglise keele Eksam

24.alternatiivkulu, loobumiskulu- opportunity cost 25.kuluefektiivsed energiasäästu meetmed- 26.taastuvenergia allikad- renewable energy sources 27.koosolekut protokollima- to take the minute 28.päevakava välja jagama- to hand out an agenda 29.koosolekut juhatama- run/chair a meeting 30.riigikaitse ja sotsiaalkindlustus- national defence and social insurance 31.kulutused korrakaitsele- security expenditure 32.tarbjakulutuste järk kasv- gradual growth of consumer costs 33.struktuurieelarve defitsiiti vähendama- to deplete the underlying/structural budget deficit 34.investeeringud elamumajandusse- investment in housing 35.käibemaks, lisandväärtusmaks- value-added tax, turnover tax, sales tax 1. Majanduskasv - economic growth/ expanding economy 2. Tarbjahinnaindeks - consumer price index 3. Aastane inflatsioonimäär - annual rate of inflation 4. Hüpoteeklaenude intressimaksed - mortgage interest payments 5

Inglise keel
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Inglise keele majandussõnastik

..................summeerimismeetod 28. Adjustment ­ .......................................................kohandamine, kohandumine 29. Advertaisment - ..................................................kuulutus, reklaam 30. Advertising hype ­ ..............................................jõuline reklaamimine 31. Advertising's public nature ­ ..............................reklaami avalik loomus 32. Affliction ­ ..........................................................kannatus 33. Aggregate demand ­ ...........................................kogunõudlus 34. Aggregate supply ­ .............................................kogupakkumine 35. Allied [öllaid] ­ ..................................................ühinenud 36. Allocative [allocätaiv] efficiency ­ ....................ressursijaotuslik efektiivsus 37. Alternative [oltörnative] goods ­ ........................alternatiivkaubad 38. An ability to cope with something - ...................võime hakkama saada millegagi 39

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Backpaking lifestyle

exploring how the episodic consumption of backpacking can be assembled into a meaningful and identifiable lifestyle. Lifestyle Consumption Although lifestyles can be used as a means of socially stratifying individuals, as one might do through social class, occupation, ethnicity or culture, it is important to locate lifestyles as products of the same post-industrial period they can be used to analyse (Binkley, 2004). Lifestyles are central to debates about consumer culture and are often ‘articulated in relation to shifts identified with post-Fordism and/or postmodernism’ (Bell & Hollows, 2006, p. 1). Historical shifts from mass to specialised production in the context of urbanisation saw western class distinctions begin to destabilise and a concurrent rise in niche consumption practices as a means of symbolically conveying personal style (ibid). With a decline in

Inglise keel
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Suurbritannia ühiskond ja kultuur quiz 1 mõisted

the vast majority being local. 32. New media- a group of relatively recent mass media based on new information technology (the Internet, World Wide Web, video games, interactive media, CD-ROM and other forms of multimedia). New media is a generic term for the many different forms of electronic communication that are made possible through the use of computer technology: Web sites, virtual worlds, virtual reality, multimedia, computer games, computer animation, among others. 33. Consumer magazines- (2,800 titles) – general consumer magazines that aim to entertain and inform (Marie Claire, Radio Times) – consumer specialist titles aimed at a specific interest or hobby (Car, Gardeners' World) 34. Business magazines- specialised and aimed at people in work (sometimes called 'trade' or 'B2B' magazines, Doctor, Press Gazette ) – free to specified readers (known as controlled circulation) and so rely on advertising 35

Inglise keel
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Inglise leksikoloogia 2012

Review questions English lexicology Size of English vocabulary. Average speaker 45,000-60,000 words, a total of about 200,000. Core and periphery. English has been heavily influenced by other languages. 31.8 % comes from Old English, 45% comes from French, 16,7% comes from Latin, 4,2% other germanic languages and 2,3 other languages. The very core is mono-syllabic (93 of the first 100 words and the other seven are two-syllabic). The core vocabulary is predominantly germanic. Native and foreign element. Native words belong to very important semantic group (modal verbs-shall, will, can, may; pronouns- I, you, he, my, his; preps- in, out, under; numerals and conjunctions::but, till, as. Native words are head, arms, back; mother, brother, son, wife; snow, rain, wind, sun; cat, sheep, cow; old, young, cold, hot, dark; do, make, go, come, see. Many native words have developed many meanings (nt, hand, man, head). Most native words have become parts of set expressions, borrowed words haven't.

Inglise leksikoloogia
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Lühendite seletus

BAL Basic Assembly Language BALUN Balanced Unbalanced (device) BAM Boyan Action Module BAPI Business Application Programming Interface [SAP] BARTS Bell Atlantic Regional Timesharing .BAS Basic Language (file name extension) BASH Bourne Again Shell [Unix] BASIC Beginner's All-purpose Symbolic Instruction Code BASM Built-In Assembler BAT Block Address Translation .BAT Batch Processing (file name extension) B2B Business-To-Business BBS Bulletin Board System B2C Business To Consumer BCC Block Check Character BCC: Blind Carbon Copy BCD Binary Coded Decimal B-CHANNEL Bearer Channel BCL Base Class Libraries + Batch Command Language BCN Beacon BCNF Boyce-Codd Normal Form BCP Best Current Practice + Bulk Copy Program BCPL Basic Computer Programming Language BCR Byte Count Register BCS Bar Code Sorter BDA Bios Data Area BDC Backup Domain Controller BDE Borland Database Engine [Borland] BDLS Bidirectional Loop Switching

Informaatika
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Tiit Lauk humanitaar

occupation); on the other hand, a thematic principle has been used as well. As the thesis covers an understudied field in Estonia, the first part of the thesis provides an explanatory overview on the historic and theoretical departure points of jazz; its relations with and antagonism against serious (or art) music; the relationship between jazz and popular culture. In order to underline the specific features of the development of jazz in Estonia, some light is shed also on the spread of this type of music in the northern region of the Baltic Sea. This makes it possible, on the one hand, to get an overview of the influence of jazz on local dance music and, on the other hand, of the possible factors influencing the development of Estonian jazz. The study has revealed that jazz reached Estonia as dance music in the mid-1920s. Our musicians had no direct models or teachers when jazz reached Estonia; even the institution of dance orchestras was missing at that time.

Muusika ajalugu
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Liha töötlemine

an ATP-dependent process (Hargreaves and Phosphocreatine can easily transfer a phos- Thompson 1999). phate group to ADP in a reaction catalyzed The primary fuels for muscle cells include by creatine kinase. This reaction is easily phosphocreatine, glycogen, glucose lactate, reversible and phosphocreatine supplies free fatty acids, and triglycerides. Glucose can be readily restored when ATP demand and glycogen are the preferred substrates for is low. In living muscle, when activity is muscle metabolism and can be utilized either intense, this system can be advantageous, as aerobically (oxidative phosphorylation) or it consumes H+ and thus can reduce the anaerobically (anaearobic glycolysis). Lipid muscle cell acidosis that is associated with and lactate utilization require oxygen. Lipids anaerobic glycolysis. Another advantage of

Inglise keel
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TheCodeBreakers

prepared new U.S. Army systems, studied the current systems for security, and monitored Army traffic for security violations; and the D, or laboratory, which concocted secret inks and tested suspected documents. The B section, under Major Harold S. Doud, a West Point graduate, had as its mission the solution of the military and diplomatic systems not only of Japan but of other countries. In this it apparently achieved at least a fair success, though no Japanese military systems—the chief of which was a code employing four-digit codenum-bers—were readable by December 7 because of a paucity of material. Doud's technical assistant was a civilian, Frank B. Rowlett, one of the three original junior cryptanalysts hired in 1930. The military man in charge of Japanese diplomatic solutions was Major Eric Svensson. The Navy's official designation of OP-20-G indicated that the agency

krüptograafia
14 allalaadimist
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Reklaamipsühholoogia konspekt

MIS ON REKLAAM? Carl Linnè: Genus proximum – üldtunnus, differencia specifica - spetsiifiline erinevus Reklaam on mitteisiklik infoedastus, mille eest tuleb kanda kulutusi, mis on tavaliselt sisendava (veenva) iseloomuga ja mis edastab teavet toodete, teenuste, juriidiliste isikute või ideede kohta kasutades selleks üht või teist meediakanalit. (C.Bovee, W. Arens. (1989). Contemporary Advertising) • Reklaam on tarbijale suunatud kaupade või teenuste tasuline avalikustamine. (D. McQuail. Massikommunikatsiooni teooria) • Reklaam on levitaja kasule orienteeritud teateedastus, milles formuleeritakse nii probleem kui ka selle lahendus. (L. Priimägi. (2007). Reklaam & imagoloogia, mõistevara) • Reklaam on teave, mis on avalikustatud mis tahes üldtajutaval kujul, tasu eest või tasuta, teenuse osutamise või kauba müügi suurendamise, ürituse edendamise või isiku käitumise avalikes huvides suunamise eesmärgil. Süüdistuskok

Reklaamipsühholoogia
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Inglisekeelne majandusalane sõnastik

A 1. Ability- võime, oskus 2. Abortion- abort 3. Absence- töölt puudumine 4. Absenteeism- korduv põhjuseta puudumine 5. Academic- akadeemia 6. Accept- vastu võtma 7. Accomodate ­ kohandama 8. Accumulate- kogunema 9. Acquisition- omandamine, omandus 10. Adapt ­ kohandama 11. Addition ­ lisaks sellele 12. Adopt- vastu võtma 13. Advantage ­ eelis 14. Advise-nõu andma 15. Affordable low rise apartments (no lift) - ilma liftita taskukohased madalal asuvad korterid 16. Affordable- taskukohane 17. Ailing- valus 18. Ailment- häda, vaevus 19. Albeit- kuigi, ehkki, kuid siiski 20. Altered- muudetud, ümber tehtud 21. Amenity standards - hüve standardid 22. Amount of sunlight - päikesevalguse kogus 23. Analyze- analüüsima 24. Ancillary ­ abistav 25. Annually- igal aastal 26. Anxiety ­ mure, ärevus 27. Apparel- rõivad, kehakate 28. Appraisal ­ hinnangu andmine 29. Approach- pöörduma, lähenema 30. Approaches to residential - elamurajooni paigutusele lähenemise moodused

Inglise keel
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Russian philology

Russian philology The meaning of the word "philology" is "love for word". This is love that unites teachers and researchers of modern and Classical languages and literature, interpreters and diplomats, journalists and publishers, writers and poets. Russian philologis are highly demanded in various spheres of scholarly research and education, in the mass media, in civil service at the Ministry of Foreign Affairs, in archives, libraries, museums, in travel agencies, as well as Russian and international companies. Curriculum within in philological faculty includes courses of Russian and European languages and literature, courses of Linguistics and Theory of Literature for students to familiarize themselves with various schools and trends of Russian and foreign philology. The core curriculum also includes a number of Liberal Arts courses (Philosophy, History, Psychology, Pedagogy), as well as courses of basic mathematics and computer studies, and optional courses of science and the

Inglise keel
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Soil microflora

Estonian University of Life Sciences Report on Soil Microflora By Katrin Vares Tartu 2013 Introduction The purpose of this report is to define soil microflora and establish the importance of it. Since the microorganisms clearly play an important role in preserving the balance of life, the next objective is to look into factors that influence this balance. Natural conditions and cultural impact could be considered as the variables that correlate the most with the activity and composition of microflora, hence some of the natural and cultural factors will be looked into a little more in detail. Definition, composition and importance of microflora Saunders Comprehensive Veterinary Dictionary (2007) cited by the online medical dictionary (2013) defines living microorganisms as that small that they can be seen only with a microscope and that maintain a more or less constant presence in a particular area that includes bacteria, vir

Inglise keel
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Dey Bared to You RuLit Net

"Thank you." He released the button and stepped back again. The doors closed and the elevator began its descent. I immediately regretted my decision to share the car with him. Awareness of him prickled across my skin. He was a potent force in such a small enclosure, radiating a palpable energy and sexual magnetism that had me shifting restlessly on my feet. My breathing became as ragged as my heartbeat. I felt that inexplicable pull to him again, as if he exuded a silent demand that I was instinctively attuned to answering. "Enjoy your first day?" he asked, startling me. His voice resonated, flowing over me in a seductive rhythm. How the hell did he know it was my first day? "Yes, actually," I answered evenly. "How was yours?" I felt his gaze slide over my profile, but I kept my attention trained on the brushed aluminum elevator doors. My heart was racing in my chest, my stomach quivering madly. I felt jumbled and off my game.

Inglise teaduskeel
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Hispaania keel kirjapilt + audio allalaadimise lingid 53lk

1. Basic Phrases ¡Buenos días! ¡Buenas tardes! ¡Buenas noches! bway-nohs dee-ahs bway-nahs tard-ays bway-nahs noh-chays Hello! / Good morning! Good afternoon! Good evening! / Good night! ¡Hola! / ¡Chao! Adiós. Por favor. oh-lah / chow ah-dee-ohs por fah-bor Hi! / Bye! Good bye. Please. Hasta la vista / Hasta luego. Hasta pronto. Hasta mañana. ah-stah lah vees-tah / ah-stah ah-stah prohn-toh ah-stah mahn-yahn-ah loo-ay-go See you soon. See you tomorrow. See you / See you later. (Muchas) Gracias. De nada. Bienvenidos (moo-chahs) grah-see-ahs day nah-dah

Hispaania keel
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Inglise keel: 500 sõna majanduserialadele

84 community property ühisvara 85 company secretary pearaamatupidaja 86 company shop firmapood 87 competence võimed, oskuseed 88 complementary skills täiendavad oskused 89 compulsory cover kohustuslik kate 90 condone võlga kustutama 91 conduct of directors direktorite käitumine 92 confirm kinnitama, ratifitseerima 93 consume tarbima 94 consumer tarbija 95 consumer goods tarbekaubad 96 consumer price tarbija hind 97 consuption tarbimine 98 contract of employment tööleping 99 contract price kokkuleppehind 100 contribution panus, annetus 101 convey vedama, transportima 102 cooperate koostööd tegema 103 cost of capital kapitalikulu

Erialane inglise keel
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Kaasaegse ergonoomika alused

Kaasaegse ergonoomika alused Ülo Kristjuhan TALLINNA TEHNIKAÜLIKOOL Käitismajanduse instituut Tööteaduse õppetool TTÜ Kirjastus Tallinn 2000 Sisestamise eest eriline tänu Helenile Ergonomics is a rapidly developing science and therefore it is important to give knowledge that are up-to-date. "Fundamentals of Contemporary Ergonomics" is a manual covering a wide variety of topics related to the development of ergonomics in 1990s. The book is mainly for undergraduates use, although many topics are covered in grater depth and are for postgraduate study. The book contains useful information for anyone seriously int

Ergonoomika
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Mitmekeelne oskussuhtlus

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banking sector comparable in relative size to that of many well-established market economies. Credit was at last available, and not only from state-controlled and other politically connected banks, but from reputable foreign banks channeling easy international liquidity to Ukraine as they did to other emerging economies. From 2000 to 2007, Ukraine's real growth averaged 7.4 percent and was thus very similar to Russia's. In both countries, this growth was driven by domestic demand: orientation toward consumption, other structural change, and financial development. In Ukraine, domestic demand grew in constant prices by almost 15 percent annually. It was supported by expansionary--pro-cyclical--fiscal policy generally driven by populism for perceived short- term political gain. Further, industrial capacity left idle in the 1990s was brought into use, capital inflows surged after 2005, and credit growth was fueled by external borrowing. In terms of markets, in

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